8 Company Swag Ideas for 2023

Ava Fitzgerald

Ava Fitzgerald

Custom Company Water Bottle on Desk

In today's competitive business landscape, cultivating a strong company culture and a memorable brand identity is more crucial than ever. One proven method for achieving this is through well-thought-out company swag. But what exactly is company swag, and why is it so important?

Company swag refers to branded merchandise that businesses use to promote their identity, enhance employee engagement, and even reach out to potential customers. From small startups to global corporations, company swag has become a staple part of many organization's marketing and HR strategies.

Company swag ideas can range from traditional items like T-shirts and mugs to more unique choices like tech gadgets and eco-friendly products. The best company swag is not only useful but also aligns with the company's values and appeals to its target audience.

But where to order company swag? We’re here to help! Whether you're after eco-friendly items, tech gadgets, or anything in between, Stitchi offers an array of company branded swag to suit your needs.

In this article, we'll explore 8 innovative and trending company swag ideas for 2023. These unique company swag ideas will help your brand stand out and ensure your team feels valued and recognized. Let's dive in!

1. The Rise of Eco-Friendly Products as Company Swag

In our increasingly eco-conscious society, businesses have an opportunity to reflect their commitment to sustainability through their choice of company swag. Unique company swag ideas that center around eco-friendly products not only show your corporate social responsibility but also resonate with a growing audience who are eager to support environmentally conscious businesses.

Eco-friendly products as company swag are more than just a passing trend; they represent a shift in business norms towards sustainability. They allow you to align your company's brand image with environmental stewardship, showing employees, clients, and partners that you care about the world we all share.

So, what kind of eco-friendly items make for the best company swag?

  1. Reusable Water Bottles or Coffee Cups: Ditching single-use plastics is a top priority for many eco-conscious individuals. High-quality, branded reusable bottles or cups can be a daily reminder of your company's commitment to the environment.

  2. Recycled Notebooks and Pens: Every office needs stationery. Opt for notebooks made from recycled materials and pens made from biodegradable materials to lessen your company's environmental impact.

  3. Organic Cotton T-Shirts or Tote Bags: Organic cotton is grown without harmful chemicals, making it an eco-friendly choice for apparel or bags. These items are not only sustainable but also practical, providing real value to the recipient.

  4. Seed Packets or Planting Kits: A fun and unique swag idea, seed packets or planting kits allow employees to grow their own flowers, herbs, or vegetables. This eco-friendly gift promotes green living and can be customized with your brand logo.

When you're looking where to order company swag that is eco-friendly, remember Stitchi provides a variety of customizable, environmentally friendly products, allowing you to promote your brand while protecting our planet.

2. Tech Gadgets: The Best Company Swag for the Digital Age

As we move further into the digital age, tech gadgets have become a favorite choice for company swag. They're functional, modern, and often essential for daily work or leisure activities. Plus, they're a great way to keep your brand at the forefront of technology, demonstrating your company's commitment to staying current and relevant.

Whether it's for work-from-home employees or tech-savvy customers, tech gadgets are some of the best company swag you can provide. They're practical, appreciated, and used often, giving your brand regular visibility.

So, what are some tech gadgets that make for unique company swag ideas?

  1. Wireless Chargers: With most people owning a smartphone or other wireless charging devices, branded wireless chargers can be an excellent company swag choice. They're convenient, useful, and a clear reflection of a forward-thinking company.

  2. Bluetooth Earbuds or Speakers: High-quality, branded earbuds or speakers can be a hit. They're ideal for music lovers, remote meetings, or simply enjoying media content. Plus, they often travel with your employees or customers, extending your brand's reach.

  3. Webcam Covers: In an age of increased digital security awareness, branded webcam covers can show your company's commitment to privacy and safety. They're small, lightweight, and a daily reminder of your brand's presence.

  4. Custom USB Drives: While this might sound a bit old-school, USB drives are still widely used for storing and transferring files. A custom USB drive with your company's logo can be a practical and affordable tech swag option.

Remember, the goal of company swag is to keep your brand top-of-mind while providing value to the recipient. Tech gadgets, given their widespread use and appeal, often fit the bill perfectly.

3. Wellness Products: Company Swag for Employee Well-being

With an increasing emphasis on work-life balance and holistic well-being, wellness products have emerged as highly appreciated company swag. This is about more than just the tangible benefits these items provide. When you give wellness products as swag, you're sending a powerful message: that your company values its employees' health and well-being.

Let's look at some wellness products that make for great company swag:

  1. Custom Yoga Mats: Yoga has become a popular way to reduce stress and maintain fitness. A high-quality, custom yoga mat can be a great incentive for employees to take time for their physical well-being.

  2. Resistance Bands: Compact and practical, resistance bands are perfect for quick workouts at home or during a break at the office. They're a great way to encourage employees to stay active and healthy.

  3. Infuser Water Bottles: Staying hydrated is crucial for overall health. An infuser water bottle lets employees add a burst of flavor to their water with fruits or herbs, making hydration more enjoyable.

  4. Healthy Snack Boxes: Food is a fundamental part of well-being. Providing your employees with a box of healthy snacks can help fuel them throughout their workday, showing that you care about their nutrition and health.

When choosing wellness products as company swag, ensure that the items are high-quality, practical, and relevant to your employees' needs. The aim is to demonstrate your company's commitment to employee well-being, fostering a positive and caring work environment.

4. Home Office Supplies: Perfect Company Swag Ideas for the Remote Work Era

As remote work continues to be a growing trend, home office supplies have become a top choice for company swag. Providing branded home office supplies can help create a sense of unity among remote employees while also showing that the company values their comfort and efficiency in their home office environments.

Well-selected home office supplies are not only practical but can also improve productivity and job satisfaction. By choosing items that assist in making employees' work-from-home experience more organized and comfortable, you show empathy for their work situation.

So, what kind of home office supplies can serve as perfect company swag ideas? Here are a few examples:

  1. Custom Notepads and Pens: As simple as they are, notepads and pens are office essentials. Branded versions of these items can add a professional touch to your employees' home office setups.

  2. Webcam Covers: Privacy is paramount, especially when working from home. A branded webcam cover can be a useful and considerate gift, showcasing your company's commitment to employee privacy and safety.

  3. Ergonomic Mouse Pads: Comfort is crucial in a home office setup. Ergonomic mouse pads with wrist rests can provide comfort during long work hours. With your company's logo on them, they can serve as a constant reminder of your company's care for its employees.

  4. Branded Coffee Mugs or Tumblers: A custom coffee mug or tumbler can be a great addition to an employee's desk. Not only is it useful for their daily coffee or tea, but it can also add a touch of company spirit to their home office environment.

When it comes to the remote work era, home office supplies are more than just company swag. They are tools that help employees create a conducive work environment at home, reflecting your company's adaptability and support for remote work.

5. Quality Apparel: A Timeless Favorite in Company Branded Swag

Company branded apparel has long been a cornerstone of company swag. The reason for its enduring popularity is simple: it's practical, it's visible, and it allows the wearer to express their connection to your brand. But it's not just about slapping your logo onto a T-shirt anymore. In 2023, quality and style are paramount.

Investing in high-quality apparel shows your employees and customers that you value their comfort and want them to be proud to represent your brand. From soft, durable fabrics to stylish cuts and designs, the quality of your company branded swag can reflect the quality of your products or services.

So, what types of quality apparel make for excellent company swag ideas?

  1. Branded Jackets: A high-quality, stylish jacket with your company's logo can be a coveted item. It's practical for various weather conditions, and it provides great visibility for your brand.

  2. Custom Hats: From beanies to baseball caps, hats are accessories that can be worn year-round. They're a great way to keep your brand top-of-mind (quite literally!).

  3. Company Socks: This might seem unconventional, but socks can be a unique and fun piece of company swag. Custom socks in comfortable materials can add a dash of personality to an employee's outfit.

  4. Polo Shirts: A classic choice, polo shirts can be worn in both casual and semi-formal settings. High-quality, branded polo shirts can exude professionalism and team spirit.

Remember, when it comes to company swag, quality matters. The best company swag is not just used—it's used with pride. When your employees or customers wear your branded apparel, they're endorsing your brand. Make sure what they're wearing represents your company in the best light.

6. Food and Beverage Items: Company Swag Ideas that Appeal to Everyone

If there's one thing that can bring people together, it's food and drink. That's why food and beverage items are a popular and versatile choice for company swag. Whether it's a sweet treat to enjoy during a break or a high-quality beverage to savor at home, these items can provide a delightful experience associated with your brand.

More than that, food and beverage items are a universal language. They show care and thoughtfulness, contributing to a positive company culture. When choosing these items as company swag, consider the diversity of tastes among your employees or customers, and aim for high-quality items that can cater to different dietary restrictions and preferences.

Here are some food and beverage items that can make for appealing company swag:

  1. Branded Coffee or Tea: Quality coffee or tea can make a morning routine special. Branded packaging will remind your employees or clients of your company as they savor their beverage.

  2. Custom Cookies or Chocolates: Everyone appreciates a sweet treat. Custom cookies or chocolates with your logo can be a hit, especially during holiday seasons or company anniversaries.

  3. Popcorn Kits: A popcorn kit can make for a unique and enjoyable gift. It's perfect for a cozy movie night at home, adding an element of fun to your company swag.

  4. Custom Hot Sauce: For those who like it spicy, a custom hot sauce with your company's branding can be an unexpected and exciting piece of swag.

Food and beverage items as company swag can leave a memorable impression. They appeal to a basic human pleasure—good food and drink—and can be a pleasant surprise among more traditional company swag items. Make sure that they reflect the quality and personality of your brand, and they're sure to be a hit.

7. Personal Care Products: Thoughtful Company Swag Ideas

Personal care products as company swag are a growing trend. With an increasing emphasis on self-care and wellness, these items can show your company's commitment to its employees' or customers' well-being. These thoughtful gifts can be a unique way to make your employees feel valued and your customers feel appreciated.

When choosing personal care products as company swag, consider items that are high-quality, universally useful, and suitable for diverse preferences. It's also important to consider eco-friendly options or products suitable for sensitive skin, showing your company's consciousness towards health and the environment.

So, what kind of personal care products can serve as thoughtful company swag ideas?

  1. Branded Lip Balm: Lip balm is a useful item year-round, protecting lips from harsh weather conditions. A branded lip balm can be a small but thoughtful piece of swag.

  2. Hand Sanitizer: Especially in the context of health safety, a quality, scented hand sanitizer can show your company's care for its employees and customers. Branded hand sanitizers can be a practical and timely gift.

  3. Custom Scented Candles: A scented candle can help create a relaxing atmosphere, making it a wonderful self-care item. With your brand's logo on the candle, your company can be associated with moments of relaxation and tranquility.

  4. Company Branded Sunscreen: A useful item especially for companies with outdoor events or sports teams. A branded sunscreen can show your company's care for its members' health.

Remember, personal care products as company swag can show your company's understanding and empathy towards the needs of your employees or customers. When chosen thoughtfully, they can communicate that your company cares about individual well-being, strengthening your connection with your team or clientele.

8. Mental Health Tools: Unique Company Swag Ideas for Employee Mental Health

As the conversation around mental health becomes increasingly open and accepted in society, it's important for companies to consider this aspect in their choice of company swag. Offering mental health tools not only shows your company's commitment to the mental well-being of your employees but can also help in creating a more positive and supportive workplace culture.

Mental health tools as company swag can range from items that encourage relaxation and stress relief to resources that promote positive mental health practices. The key is to choose items that are practical, appropriate, and likely to be used regularly by your employees.

Here are some unique company swag ideas that can contribute to employee mental health:

  1. Stress Balls or Fidget Toys: These small items can help employees manage stress and focus better. Branded stress balls or fidget toys can be a handy tool for employees during tense moments.

  2. Mindfulness Journals: A mindfulness journal can be an excellent tool for mental health. Branded with your company logo, it can be a daily reminder for employees to take care of their mental well-being.

  3. Desk Plants: Plants can create a soothing environment, reduce stress, and improve air quality. A small desk plant can be a charming addition to your employee's workspace.

  4. Meditation App Subscriptions: Providing subscriptions to a meditation app can be a meaningful gift that helps employees develop habits of mindfulness and relaxation.

By incorporating mental health tools into your company swag, you can foster an environment that recognizes and supports mental health. This can contribute to a healthier, more engaged, and productive workforce. As you select these tools, keep in mind that mental health is a personal journey and that these tools are meant to assist, not to be a complete solution.

Conclusion

Choosing the right company swag can go a long way in enhancing your brand's image, strengthening your relationship with your employees or customers, and promoting a positive company culture. Whether it's eco-friendly products that reflect your company's commitment to the environment, tech gadgets that resonate with the digital age, wellness products that emphasize employee well-being, or mental health tools that show your support for holistic health, your company swag can be a powerful communication tool.

Remember, the best company swag is not just about being cool or trendy. It's about being thoughtful, relevant, and reflective of your brand's values. It's about choosing items that your employees or customers will appreciate, use regularly, and associate positively with your brand. So when planning your company swag, think about what you want your brand to represent, what your employees or customers would appreciate, and how you can make a lasting impression.

When done right, company swag can be more than just freebies. They can be a statement of your brand, a tool for engagement, and a gift that brings genuine delight. As you navigate through the myriad of company swag ideas, keep these factors in mind, and you'll be well on your way to creating memorable and effective company swag.


Don't settle for generic. Make your brand stand out with company swag that's as unique as your business. Visit www.stitchi.co today and let us help you create the best company swag that truly represents your brand and resonates with your team.

Get the latest from Stitchi