Merchandising professionals blog.

Explore how Pay-What-You-Can pricing models make merchandise accessible while providing insights into customer behavior and ethical practices.

Explore the differences between appliqué and embroidery in custom apparel, focusing on design, durability, and cost for your branding needs.

Explore the latest trends in creating personalized luxury gift baskets, focusing on quality, sustainability, and innovative experiences.

Explore how effective upcycling strategies can reduce waste, lower costs, and enhance brand sustainability, as shown in a successful case study.

Explore how custom merchandise enhances brand identity through visibility, loyalty, and effective storytelling in a cost-effective way.

Learn how to set fair prices for fundraiser merchandise by balancing costs, market insights, and supporter expectations.

Understand the key liability risks in event sponsorship and discover effective strategies for legal protection and brand safeguarding.

Custom merchandise boosts member engagement and loyalty, transforming membership programs into thriving communities with tangible value.

Learn how to create effective custom notebooks for branding, focusing on design, materials, and audience needs to enhance brand visibility.